The plan is well laid out by Apple’s two chief rivals, and they intend on beating Apple in relation with iTunes and the touch technologies brought out by it. As the information goes Research in Motion has teamed up with 7digital for its PlayBook tablet, and Microsoft is brain storming a new secret project dubbed “Ventura.”
7digital stores to work with RIM’s PlayBook :
According to Alistair Mitchell, Vice President, BBM Platform & Integrated Services, “The 7digital Music Store is a perfect complement to the high-performance BlackBerry PlayBook, providing users with fast searches and downloads, and a slick interface that makes it very easy to discover, purchase and enjoy music.” He also included- “We are thrilled to be working with 7digital to provide BlackBerry PlayBook users with access to an amazing catalog of 13 million tracks.”
The company announced on Wednesday that RIM’s PlayBook touchscreen tablet will come preloaded with the 7digital store and will offer access to about 13 million songs, similar to Apple’s iTunes Store, which comes installed on every iPad and iPhone. This would be something new for RIM, for they have never preloaded such services on its BlackBerry smartphones. However the Canadian device maker is yet announce the price for the multi-touch device.
Microsoft’s Secret Project- “Ventura” :
Microsoft made its statement saying that they are “committed to providing a great music and video experience,” but made it a point not to comment on the project. Its come down to Microsoft replacing Zune brand with “Ventura,” a new music and video discovery stated by Mary-Jo Foley of ZDNet , hoping they would beat Apple ‘s iTunes.